Develop a brand identity for a confidence consultant to be used across digital and print.
I met with Stef and discussed what colours and imagery resonated with her and we looked together at some logos and websites that she really liked.
From this meeting I developed the confident tree illustration in her full logo, as well as a fresh feeling colour palette. Stef really wanted a star shape to be present within the design too.
Stef now has a toolkit of fonts, colours and shapes to play with to make up her social media posts and a functional, professional looking website which she can update herself as needed.
"Working with Zoe was as easy as 1, 2, 3! She is professional, creative, forward thinking and has a great eye for detail.
I had never created a brand for myself or website before and therefore did not even know where to start. I did not know how to get my idea’s out of my mind on to paper. Zoe made suggestions to help me find my colours, fonts, and brand images/shapes, once I had created my mood board, we met, and Zoe took on what I liked and wanted. However, she was not afraid to question my ideas. This was done with patience, grace and always to gain the best out of me and my ideas.
Zoe worked tirelessly behind the scenes using my mood board and this is where the magic began. Zoe kept in the forefront of her mind what we talked about, who I am as a person and where I wanted my branding and website to take me. As you can imagine there is a lot of back and forth tweaking with what Zoe created but because of her fantastic eye for detail – the tweaks were mainly slight changes.
I felt listened to and heard whilst working with Zoe, as we worked together to create my branding and website. I highly recommend Zoe to take you on a creative journey that will leave you will an excellent brand and website."